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How to Handle Media Interviews During a Crisis
Crises of all types tend to generate media attention. Because media outlets vie for “exclusives”...
How to Protect Your Online Reputation
Protecting your reputation online is just as important as protecting it in the “real world.” It’s...
Don’t Say, “No Comment” – How to Handle Media Inquiries During a Crisis
Crises excite public outrage, media scrutiny, reporters’ accusatory questions, and a torrent of...
My way or my way: Netanyahu’s PR strategy gamble
In the public relations war over Israel’s judicial overhaul, Bibi sticks with selling himself...
How to Create Effective Employee Communication Channels
During a crisis, effective internal communications are key to protecting three things: your...
Effective Social Media Policy Can Prevent Reputational Fallout
By Erin Friedlander, Kessler PR Group “An ounce of prevention is worth a pound of cure,” Ben...
Avoid Deletion! 4 Ways to Get Your Press Release Read
“Send out a press release!” That’s a cry we often hear from clients facing public criticism or...
What’s Your Crisis Communications Plan?
To quote Mike Tyson, “Everybody has a plan until they get punched in the mouth.” The good news for...
Build Effective Media Relationships With the 3 “T”s
You can’t plan for a crisis. That’s what makes it a crisis, after all. However, you can do certain...
Do Respond to Bad Online Reviews – & Don’t Respond in These Ways
Imagine that you are the proud owner of a charming new coffee shop in your hometown. You’ve spent...
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