Crises of all types tend to generate media attention. Because media outlets vie for “exclusives”...
How to Handle Media Interviews During a Crisis
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Crisis Communications | Media Relations
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Don’t Say, “No Comment” – How to Handle Media Inquiries During a Crisis
Crises excite public outrage, media scrutiny, reporters’ accusatory questions, and a torrent of...
Avoid Deletion! 4 Ways to Get Your Press Release Read
“Send out a press release!” That’s a cry we often hear from clients facing public criticism or...
Build Effective Media Relationships With the 3 “T”s
You can’t plan for a crisis. That’s what makes it a crisis, after all. However, you can do certain...
Do Respond to Bad Online Reviews – & Don’t Respond in These Ways
Imagine that you are the proud owner of a charming new coffee shop in your hometown. You’ve spent...
How to Tell Clients the Truth
“The truth shall set you free,” they say, “but first it’ll make you miserable.” One of the most...
How to Select a Spokesperson
The definition of what can be considered a crisis evolves year after year. For that reason, it is...
“Sorry” is the Hardest Word to Say: How to Accept Responsibility
If Elton John was right that “sorry seems to be the hardest word,” then it is no wonder why...
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